I specializes in crafting brands and printed goods that create an impact. I believe that thoughtful design and authentic storytelling are the key ingredients to every successful brand.
Creating a brand goes beyond designing a pretty logo. The perception and experience your customers have when interacting with your business is your brand. We’ll work together to uncover your brand voice that is consistent, relevant and authentic.
Once we have worked together to understand your brand voice, I will use our creative briefs, mood boards, colors and typography to create a logo that authentically represents your business.
Building out a brand’s image within each marketing piece is essential to making sure your business is represented clearly and connecting with the right audience. The list of collateral design services I offer is endless and varies with each business. Contact me for any specific requests or questions.
Many businesses start off with a tiny budget and priorities that do not involve establishing a brand voice right from the beginning. This often results in loss of connection with the right customers…which means loss of potential income. Ready to re-brand your established business? I am so excited to help!
Looking for great print or packaging to compliment your brand? Let’s work together to design something that will stand out in the market and increase client consumption. With experience in retail as well as product development, I understand what will connect with consumers and how to bring it to life.
I wear the badge of ‘nerd’ proudly and stereotyping myself, note my excitement in each chance to pick up whatever book I am reading. In addition to reading frequently, I understand what works in editorial content design and publications. From ad design to full publication layout, let’s work together to create a beautiful piece.
Just because your selfie game is strong, doesn’t mean you should be shooting your product or business photos, too. Let me connect you with a professional photographer to capture your product in a way that is consistent with your entire brand identity.
I work with a developer to create a dynamic, unique website will help bring your story to life, online. Your website will be beautiful and functional so your customers can get the information they need in a simple, digestible format that’s unlike anything else out there.
What good is a website that you cannot interact with on your mobile device? No bueno! Chances are, your customers will move on before you can say “OOPS”. Each website I design will function on all standard screen sizes to keep your customers engaged and interactive.
In a past job experience, I got to merchandise the windows of the shop I worked in. I loved creating a mini-experience through a small window space. I bring that experience into building each e-commerce site. Creating a connection with your customers as if they were shopping in a brick-and-mortar location will result in more sales. Oh yeah!
During our initial consultation and up until the design phase, we will work together on a strategy for your brand vision. Gathering information and inspiration will reveal your brand voice to help your business thrive.
I will spend time developing design concepts for your project, once we have determined the true inspiration and story of your business. After the initial designs have been presented, we will work back and forth to help finalize everything and make sure that each piece is in line with your brand voice.
More often than not, client projects are multi-dimensional. We will build the final logo into various formats, covering the outlets we agree on as most effective for reaching your target market, to tie all of your marketing collateral together.
If you are interested in learning more about my process from start to finish, please contact me about your project. I would be happy to share my media kit, which goes more in-depth on the services, process and investment of working with me. I am also happy to set up a time to chat more about what you need.